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'22. 8. 3 Task List - Amazon

Property

Europe

Listing status:
UK
EU
stock
S3
57
186
S5
25
119
S5b big handle
14
39
S2 blacknut
239
239
coupon
s3
OK
OK
s5
no
OK
S5 Big handle
OK
S2 Blacknut
no
Check UK S5 S2 blacknut coupon, france same → check overall
S2 Blacknut version
Documents uploading cross all market
Need to collect “review” program with Blacknut
Product free - max 3 each in France, Spain with friend network
Enroll “Vine” program - failed, issue Case 10 sets —> Keep talking with SC
Email markeing
Title: “3 months blacknut coupon campaign”
Subject: Buy Shaks, get 3 months Free game
Contact DB: Send all DB available including that from channelio
Mail Draft
1st,Talking about -- special edition - limited q'ty - for Blacknut
2nd, top 3 game pictures, explaining what is Blackgames (gaming contents, not hardware)
3rd, where to buy and activate
Amazon product URL
Activate Amazon attributes
A Case, Make B Case
Target audience: which group you are targeting??
channel io Database → direct promotion
or own mailing
Incentive
If we can give coupon, like Backbone, lets do it.
10Euro or 20% DC
Validity: 2 weeks
How to set the target of this campaign?
Put Amazon attributes for tracking
Setup support AD
Meta, Tiktok, GDC
Set Amazon attributes for tracking
Deal, Coupon
Top Deals for the upcoming End of Summer Sale Event in UK (25 Aug - 02 Sept), Germany & Poland (01 Sept -09 Sept), France & Netherlands (22 Aug - 05 Sept), Italy & Spain (29 Aug - 06 Sept), Sweden (23 Aug - 06 Sept).
More 5star Review?
2.
More kindness & aggressive customer care to induce good rating
3.
Enroll Vine program 10 sets enrolled in IT → success, do the same in other market
4.
Discount coupon for special customers (who meet any requirement we ask) → OK Keep doing
a.
Can run this program with Youtober(?) - ask SC how to do if not possible
b.
Ask paid Youtober to buy sample from Amazon so that he can leave review there
Send me URL of Mailchimp dashboard to see the statistics
Make a DM marketing
AD optimization & Monitoring
Amazon PPC - I did it July 13, let’s do in 5 days
Below AD to direct to this landing page
Add “Amazon Attribute” statistics into weekly KPI monitoring sheet
Action to correct “client voice” very poor S5b → idea generation and apply
Influencer marketing
Unboxing video - how it is going? → update the status