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Listing issue
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UK Why warning there ?
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Check Deal Report to take an action
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Reduce to use coupon any more, maximize use the deal opportunity
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Note-after deal, Must store the price into normal without any discount. becase deal qualification is made upon these price. if low price is there, it will be base line. Pay attention.
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Deal, Coupon
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Top Deals for the upcoming End of Summer Sale Event by 8/5
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UK (25 Aug - 02 Sept), Germany & Poland (01 Sept -09 Sept), France & Netherlands (22 Aug - 05 Sept), Italy & Spain (29 Aug - 06 Sept), Sweden (23 Aug - 06 Sept)
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Lighting deal by Sep 2
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Blackfridy deal by Oct 7
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Cyber Monday
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Check stock of each market and ask Jihye for more shipment
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S2 Blacknut version
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We got very bad reviews, poor result from Vine or. We made big mistakes and really disappointed
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Update “review” section (I asked you to do this) and suggest “corrective actions” list
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We re-think to supply Bracket again.
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Make a quick manaul in IT. ES.FR, DE immediately
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Contact Vine reviewer for advising our corrective action
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Delete bracket here & let’s modify all video (if not possible, dont use such video who has bracket inside)
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You dont need my approval for details of each contents. Tell me only what you are thinking and start the campaign. My role is giving you Overall Guideline how to work. Below creatives looks good, go ahead next step upon your own judgement. Do A/B test, find out what is better result and narrow down your insight & skill.
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A Case -
Drafts S2b
Draft S5 Xgrip
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B Case
SHAKS PRODUCT BASED 20/08
SHAKS AD S5B
SHAKS AD S5 Xgrip
SHAKS AD Product samples
More 5star Review?
1.
Email contact over Amazon FBA order → OK Keep doing
2.
More kindness & aggressive customer care to induce good rating
3.
Enroll Vine program 10 sets enrolled in IT → success, do the same in other market
4.
Discount coupon for special customers (who meet any requirement we ask) → OK Keep doing
a.
Can run this program with Youtober(?) - ask SC how to do if not possible
b.
Ask paid Youtober to buy sample from Amazon so that he can leave review there
5.
Make a corrective action plan - manual, listing, Q&A, game DB… overall based upon customer review, feedback, send your request to Seoul team including Shenzhen
AD optimization & Monitoring
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Amazon PPC Reset
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KJ done IT, DE, UK on Aug. 28
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Copy IT into ES, FR - Report me when you finish, I will cross check
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Issue to do
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UK
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S5 audience xgrip 광고보류 중 -> 재고가 없음 - EPN 등록 확인 필요함
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S5 Video Exact 셋업해야 함 - KW 엑셀에서 정확히로만
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DE
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SB Brand MKW - Amazon 에서 제작한것
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backbone, shaks 중복된 KW 사용
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실적이 없음, 모든 모델 포함
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Exklusive Mode nur für Sie
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삭제함
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Brand MKW All Models_V3
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Nacho Setting
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S2 사진으로 전모델 광고 -> 부적절해 보임 -> 변경 B type으로
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S5, xGrip, S3로 진행
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Negative Keyword 셋팅 불필요
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같은 Brand KW Setting
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SB S5 Video Exact 셋팅 해야 함
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Blacknut Keyword List
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Below AD to direct to this landing page by Jihye
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Add “Amazon Attribute” statistics into weekly KPI monitoring sheet
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Attribution URL table
Influencer marketing
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Expanding market into PO, NT, SW, BG in English
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ask IVA regulation and monthly service fee to Avask
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product listing in English is allowed by Amazon to Amazon seller central